WPL develops premium bio-based bicycle maintenance products with a focus on performance and reliability, without the use of petro-chemicals, PTFE's, or toxic substances that can harm the environment and the rider.

Developed in leading-edge materials-science laboratories, they manipulate bio-materials and their derivatives to achieve unmatched functionality and performance.

The variability, intensity and quantity of field-testing opportunities and mechanical talent in Whistler, BC gives them the competitive edge they need to develop world-class products.